Proven App Monetization Strategies

Data-driven techniques to optimize your ad placements, mediation setup, and revenue streams—backed by results from 1,200+ apps.

3-5X
Revenue Increase
92%
Fill Rate Achievable
50+
Strategies Tested
Ad Placement

The 7-Second Rule for Interstitials

How timing interstitial ads between levels or content transitions can increase engagement by 40% without hurting retention.

Advanced 15 min read
Mediation

Dynamic Waterfall Optimization

Step-by-step guide to setting up a revenue-maximizing ad waterfall with 3+ networks (AdMob, Meta, AppLovin).

Intermediate 22 min read
Rewarded Ads

Virtual Currency That Converts

Proven models for implementing rewarded videos that drive 5x more ad views without frustrating users.

Beginner 12 min read
A/B Testing

Ad Frequency That Maximizes Revenue

Data from 37 games showing the optimal ads-per-session ratio for each genre (without killing retention).

Advanced 18 min read
Geo-Targeting

Regional eCPM Maximization

How to customize ad networks and formats by country to boost revenue from Tier 2/3 markets by 200%.

Intermediate 14 min read
Hybrid Monetization

Ads + IAP: The 70/30 Sweet Spot

Balancing in-app purchases with ad revenue to maximize overall income (with genre-specific ratios).

Advanced 25 min read
Case Study

How "Zombie Survivor" Increased Revenue by 312%

This hyper-casual game applied our mediation strategy and rewarded ad placement techniques over 90 days.

312%
Revenue Increase
$28.50
Avg. eCPM
91%
Fill Rate
4.8★
Rating Maintained
Read Full Case Study

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